About Us

InfoRM Knowledge Ltd a newly formed, unlisted public company, has developed FarmPlus, the  world's first  total agribusiness portal.

FarmPlus is an agricultural specific search engine designed to access all key agricultural information in the fastest and easiest way to  facilitate farmer and market access to industry research and knowledge. 

Adrian Davis - Managing Director

Adrian has over 25 years senior sales and marketing experience with qualifications in Education, Management and a post graduate diploma in Marketing. Adrian was NSW Accounts Manager for Nestle, Senior Product Manager at Proctor and Gamble, and had National Marketing roles at James Hardie, Fantastic Furniture and CSR. During his time with CSR he was awarded the HIA Gold Marketing Award for his development of the Homescape concept - the only supplier to have received this award.

Adrian also spent 8 years as National Marketing Manager for the major rural retailer (CRT) where he developed a number of ‘firsts’- including the first rural marketing segmentation study completed in Australia and was the first rural recipient of an ARC research grant. The concept of FarmPlus was first developed at CRT. Adrian is responsible for the commercialisation / launch of FarmPlus and for maximising supplier and subscriber participation in FarmPlus.

Brendan Fox – Director

Brendan is a specialist rural marketing research consultant and is responsible for liaison with research providers and R&D corporations, government departments and NRM organisations. He has worked with the Australian Bureau of Agriculture and Resources Economics and the Western Research Institute at Charles Sturt University.

Brendan is qualified in agriculture and marketing and has 13 years consulting and market research experience. Prior to this he consulted on R&D taxation to some of Australia's largest Corporations. His research and consultancy experience covers agriculture and horticulture - among peak industry and grower representative bodies including: rural R&D Corporations, government departments, commercial agribusiness, banks and universities.

Geoff Squires – Non-Executive Director

Geoff is currently the Managing Director and Non- Executive Director of Grenfeld Consulting. He is a board member and director of two major companies, and a business consultant, Geoff recently sold a major share of his timber business to Brickworks Ltd. Geoff has held general management and managing directorships in a number of large Australian companies. Geoffrey has 38 years experience in the building and construction industry. He spent 24 years with Monier Limited, a supplier of concrete and clay roof tiles and was General Manager, Roofing Division from 1986-1994. Geoffrey is now a business consultant and serves on the Board of Fantastic Holdings Limited, and a number of private company boards in the building and shipping industries.

Contact Us

InfoRM Knowledge Ltd trading as FarmPlus

PO BOX 618 Lane Cove NSW 1595

Phone 0407 273418 Fax 02 9498 5230

ACN 132 500282

Subscribe

FarmPlus is a subscription-based web service giving you agriculture’s best research and knowledge at your fingertips, for around the cost of an industry journal. A customized search facility gives quick access to a range of information, categorized according to agricultural field:

FarmPlus Search is the best way to collect information from all state DPIs, CRCs, RDCS and other organizations, as well as a large range of other websites offering useful agricultural information. Gathering research reports, articles, surveys, training, event information and more, FarmPlus Search finds what you need - with no fluff:

How to try out FarmPlus for yourself?

Contact your agronomist or farm consultant, who will arrange a subscription to FarmPlus for you and show you how it works.

Or

Contact FarmPlus directly on 02 94998202

Investors

FarmPlus (part of InfoRM Knowledge Ltd), is an agricultural specific knowledge and information service provided online for subscribers. Designed in consultation with the rural RDCs to access all key agricultural information in the fastest and easiest way to facilitate farmer and market access to industry research and knowledge.

To try the system or arrange a full demonstration for your organisation or group please call Brendan Fox 0401349097


For specific investor enquiries, also contact:

Mr. Dan Liszka
Alchemy Innovation Development Ltd
Telephone: +61 2 8233 6170
Facsimile: +61 2 8257 3399
Mobile: 0413 616 538

Projects - TRY THEM OUT!

• Developed the Landscape Essentials portal for Skillset, as well as the web presence for The Flannery Centre
• Developed web presence and knowledge portal for the Northwest Advisory Group's Make it Work program
  
• Launched the Irrigation Essentials portal for Irrigation Australia Limited
• Launched the Information Assist portal for the NSW Farmers Association
• Launched the new web presence of AgCentral and developed an associated knowledge portal
• Developing a public, stand-alone research hub to connect farmers with government agricultural research
  
• Developed knowledge portal for AgForce members 
• Negotiating distribution of FarmPlus as part of a Landmark knowledge strategy
• Liaising with CRT, IHD, AIRR and NRI distribution chains on custom FarmPlus offerings
• In discussions with RIRDC National Weeds and Productivity Research Program on communication and knowledge delivery offerings
• Developing a cross industry knowledge portal for New Rural Industries Australia

FarmPlus In the Media

Australian Fruit Grower, "Horticulture Benefits Through Information Portal", June 2009, pp.23

Apple and Pear World News, "New Website to Provide Research Source", 08/04/2009, pp.4

The Land, "A Worthy Addition", 05/02/2009

Country Leader Tamworth, "Streamlined Access to Ag Research", 02/02/2009

"Using Agribusiness to Facilitate an Effective Information Supply Chain from RDCs to Growers", 2009

Frequently Asked Questions

What is FarmPlus?

Why was FarmPlus created?

How does the system work?

What kind of information can I find?

How often is the information updated?

I have a site that isn't on your system. How can I get it listed?

Is it easy to share my finds using online social networking?

How can I purchase access?

How much does it cost?

What is FarmPlus?

No longer will you need trawl the internet, or search through endless technical manuals and brochures, and attend field endless days just to have the latest and most relevant farm efficiency information. Once FarmPlus info knows what you personally need, it keeps getting better at finding it just for you. Because FarmPlus knows what you're looking for, you get fast, streamlined access to up-to-the-minute research and data from all the R&D corporations, government departments, universities and hundreds of online agricultural content sources. 

Why was FarmPlus created?

FarmPlus was created to enable better dissemination of the latest research in agricultural science.

How does the system work?

FarmPlus combines the latest web technology with the input of industry experts. Agricultural research and information is gathered from thousands of online sources, and our industry knowledge managers select and sort it based on quality and relevancy. Drawing from this highly-refined, hand-picked pool of knowledge, our Search function achieves unparalleled precision. Say goodbye to wrestling with search engines that produce thousands or even millions of irrelevant results - FarmPlus connects you with everything you need, and nothing you don't.

What kind of information can I find?

With FarmPlus you can find a rich selection of reports, articles, data sheets, tutorials, multimedia or any other useful Ag information. Find information published by R&D corporations, government departments, universities, or thousands of online agricultural sources. The system is focused on Australia and information relevant to Australian farmers, and has a particular emphasis on raw, practical knowledge you can take and use right away. No longer will you need trawl the internet, or search through endless technical manuals and brochures, and attend field endless days just to have the latest and most relevant farm efficiency information.

How often is the information updated?

Unlike a database system (where information can sit stagnant for years), Farmplus automatically trawls for updates 24/7. Using next-generation web technology, FarmPlus constantly collects the latest infomation and updates existing information - so you always stay up-to-date.

I have a site that isn't on your system. How can I get it listed?

Simply send a request *here*.

Is it easy to share my finds using online social networking?

Yes. FarmPlus includes the ability to easily share your finds on Facebook, Twitter, or hundreds of other social networking sites.

How can I purchase access?

Contact your agronomist and ask for a FarmPlus demonstration.

How much does it cost?

All that FarmPlus has to offer can be accessed for less than the cost of an industry journal.

Testimonials